Marketing A National Park: Snowdonia
- 27 mins, 2009
Key Topics
Tourism
Leisure
Marketing
Hospitality
Environment
The Snowdonia national park in Wales is an area of spectacular natural beauty - but it's also a huge tourism business. So how do the four Ps of the marketing mix apply to a national park? Do they apply?
PRODUCT: Snowdonia's main product is the countryside experience - timeless, free of charge. But what's the role of its attractions such as the Snowdon Mountain Railway, the Mount Snowdon visitor centre? Are new green businesses such as Treetop Adventure and Hafod Elwy Hall Hotel changing the nature of Snowdonia's product?
PLACE & PROMOTION: Fifty years ago most people came to Snowdonia by train - but the car now rules. Is there a chance visitors might be tempted back to the train? Wales is promoted by means of TV advertising produced by the Welsh tourist board - but the internet and social networking are now becoming more important. And what about the price of a holiday here - are visitors getting value for money?
BUT IS IT WORKING? Who is marketing Snowdonia exactly? And is it working? The council wants more quality tourists - but is Snowdonia delivering quality customer service, food and accommodation? And is the area's precious environment being threatened by over-marketing?
DVD EXTRAS include a tour of a green hotel, an interview with a tourist information manager, as well as items on the Welsh language and the types of customers who visit the national park.
TV CHOICE has a range of over 200 educational films and film clips for Business Studies, Geography, History, Leisure and Tourism and many other subjects. USA FORMATS AVAILABLE.
North England's Lake District and Durham
Rick Steves' Europe Travel Guide | Hiking through the Cumbrian Lake District — England's green and pristine mountain playground — we'll admire idyllic lakes, discover misty waterfalls, tour a slate mine, and conquer stony summits. And we'll meet the locals — and their beloved dogs and sheep — everywhere. Then we play a little cricket, hike Hadrian's Wall, and get dazzled by Durham's Norman cathedral.
© 2012 Rick Steves' Europe
HIKING SNOWDONIA NATIONAL PARK | Backpack Life Wales Edition ????????????????????????????????????
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Hiya! This week we're running around Snowdonia National Park in the heart of Wales. This camping extravaganza was STUNNING from start to finish. Hands down; Nature is the best. This marks the official beginning of my new job with 519 films working on the documentary One Simple Shift. The project will air in the fall 2020 so stay tuned! For this leg I'm filming kids at Think Global School during their Rite of Passage - a 6 day hiking trip meant to teach kids survival and team work skills.
For this trip we're working with The Outward Bound Trust UK who runs all the logistics and outfits the trip. In addition to walking with tents, sleeping bags, clothes, and food, I also had to carry a lot of camera equipment and spare batteries. Rest assured: I slept well.
#camping #outwardbound
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Learn more about Think Global School:
THINK Global School challenges learners, through firsthand experiences of global travel, to become compassionate individuals who are curious and knowledgeable about the world and motivated to effect meaningful change.
In September of 2010, THINK Global School began its first semester in Sweden with 15 students hailing from 11 countries. The traveling high school has since visited every continent except Antarctica, hosted dozens of influential guest speakers, campaigned for human and environmental rights, mounted art exhibitions, created thousands of essays, blog posts, and videos, sent graduating students to top universities, and fostered lifelong friendships between students from around the globe.
Learn more about 519 Films:
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Working for The Wildlife Trusts
The Wildlife Trusts: Protecting Wildlife for the Future
We are working for an environment rich in wildlife for everyone. With more than 800,000 members, we are the largest UK voluntary organisation dedicated to conserving the full range of the UK’s habitats and species, whether they be in the countryside, in cities or at sea.
More than 150,000 of our members belong to our junior branch, Wildlife Watch.
There are 47 local Wildlife Trusts across the whole of the UK, the Isle of Man and Alderney.
We manage around 2,300 nature reserves covering more than 90,000 hectares; we stand up for wildlife; we inspire people about the natural world and we foster sustainable living.
Find out more:
Morfa Dyffryn National Nature Reserve North Wales
Morfa Dyffryn National Nature Reserve North Wales
for more information visit.
Cwm Dyli Hydro Electric Power Station Snowdonia
Built in 1906, this is the first power station in the world to generate AC current. It is based in Snowdonia National park in Wales UK and has been operating almost continuously for over 100 years.
The pipeline brings water from the mountain lake through a 2km route to the beautiful building in the valley.
The station is capable of generating 9.8 Megawatts, enough power for nearly 10,000 homes!
Keeping the paths open in Snowdonia - a National Trust film
The mountains of Snowdonia are breathtaking but keeping the trails in good condition for thousands of visitors a year is hard work. Find out how the National Trust keeps the ways open in Wales. For more ideas on places to visit, walk or volunteer, go to:
North Wales: Feisty and Poetic
Rick Steves' Europe Travel Guide | We get to know North Wales, as we visit the castle-within-a-castle in Conwy, peek into 16th-century domestic life at Plas Mawr, go down deep in the Llechwedd slate mine, and up high in Snowdonia National Park, then stroll through a Beatle pilgrimage in Liverpool.
© 2006 Rick Steves' Europe
My Favourite Show - Ben, Thurrock Thameside Nature Park, Essex
If you're lucky, you get to have really good views of stuff like barn owls
Ben keeps a diary of all the wildlife that he spots. He challenges himself to see new species: if he finds something that he doesn’t recognise, he takes a photograph so that he can look it up.
Wild spaces feed our imaginations all year round.
Discover your wild life with Essex Wildlife Trust.
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From the peat bogs and forests storing carbon and the rivers which bring water to our homes, to the green places in our towns and cities that give people a chance to fall in love with nature – we believe that all our lives are better if they’re a bit wild.
My Wild Life is about people from all walks of life showing how nature is helping us all, everyday. Because the more people who are making nature part of their life, the bigger the voice for wildlife and wild places.
Add your story. Share why wildlife and wild places matter to you using #MyWildLife
Explore the My Wild Life campaign: mywildlife.org.uk
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We are working for an environment rich in wildlife for everyone. With more than 800,000 members, we are the largest UK voluntary organisation dedicated to conserving the full range of the UK’s habitats and species, whether they be in the countryside, in cities or at sea.
More than 150,000 of our members belong to our junior branch, Wildlife Watch.
There are 47 local Wildlife Trusts across the whole of the UK, the Isle of Man and Alderney.
We manage around 2,300 nature reserves covering more than 90,000 hectares; we stand up for wildlife; we inspire people about the natural world and we foster sustainable living.
Find out more:
Campervan Road Trip to Elan Valley in Wales
After our first week at work, we head away to Wales' Elan Valley for a bit of nature, relaxation and beautiful sights. Come along with us as we drive through the valley, exploring the different reservoirs. Elan Valley is now one of our favourite places EVER! And we can't wait to explore the rest of Wales.
#vanlife #visitwales
VAN BUILD
-Photography & Blogging-
Camera (Canon G7x Mark ii) -
Drone (DJI Mavic Air) -
Website hosting (Bluehost) -
Mini Tripod -
Canon 50mm lens -
Type C Adaptor -
-Kitchen-
Fridge/freezer (240v) -
-Solar-
Solar Cable -
Solar connector -
Solar connector fittings -
Brackets for Solar panels -
HQST 100W Solar panels -
Solar Panel Cable Entry Box -
Renogy Adaptor Kit Solar Cable -
-Electricity-
Edecoa 2500W (Peak 5000W) Pure Sine Wave Inverter -
Ring 6v/12v 12amp Battery Charger -
Charge controller (DC-DC and Solar) -
4 x Powerline T105 Batteries (6V) -
Fuse holder (in-line) -
Mains hook-up socket -
Electrics junction box -
Fuse holder (blade) -
Sockets & light switches -
LED lights -
-Plumbing-
Water filter housings -
Carbon filters -
Water filter connection fitting -
Fiamma Water Expansion Tank Acumalator A20 -
Food Grade Hose -
Sink -
Tap -
Waster water hose -
Shurflo pump -
Thetford Porta Porti Qube 365 -
-Mattress-
Memory foam -
Firm foam -
-Other parts-
Gas struts (150N) -
Drawer runners for secret drawers -
Fiamm fan -
Fan extender -
Magnetic fly screen -
Sikaflex -
Reversing camera -
Reverse camera screen -
Jumper leads -
AA Euro Travel Kit -
Breathalyser (french certified) -
Glass straws -
Blackout curtains (1 Panel- W 52 x L 63 in Grey) -
Paper towel holder -
-Games-
Bananagrams -
Hive Pocket -
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We moved across the world from New Zealand to London. We're now travelling Europe in our self-built Mercedes Sprinter campervan.
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We have a 2011 Mercedes Sprinter van. It was a standard cargo van that we converted into a campervan ourselves.
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Beautiful Cardiff Wales
Beautiful countryside. Wales. Cardiff. Lakes. Uk. Nature. Marshfield
Photographing Britain's National Parks: #DiscoverNationalParks
In this video, I'm celebrating Britain's National Parks Week (#NationalParksWeek2018) by heading out to capture landscape photographs of some of the country's finest National Parks. To make things a little more interesting, I'll be heading to 3 different national parks, in 3 different countries, and all in one day!
We are spoilt for choice for national parks in Britain and they provide some of the best opportunities for landscape photography anywhere in the world. So be sure to head out a national park during National Parks Week which runs between 22nd and 29th July 2018. You can find more info here:
#NationalParksWeek #landscapephotography
If you'd like to see the landscape images I captured in this video in a bit more detail, then be sure to head on over to my blog at:
If you're interested, here is some of the gear I used to make this video:
Video shot with a Sony RX100M4 ( and Yi Action Cam 4k+ (
Audio recorded using a Rode Smartlav + ( and a Zoom H1 (
Aerial video captured using a DJI Mavic Pro (
Video edited in Adobe Premiere CC (
Images shot on a Nikon D850 ( with a Nikkor 70-200mm f/2.8 VR ( and a Nikkor 16-35mm f/4 VR (
I also used these filters: Lee Filters Circular Polariser ( and a Lee Filters 2 Stop Medium Edge Grad (
Images processed in Adobe Lightroom CC (
#julianbaird #d850
The links used are Amazon affiliate links. By buying through the links I may receive a commission for the sale. This has no effect on the price for you.
My Chapel - Elaine, Thurrock Thameside Nature Park, Essex
I've got quite a strong faith...and when I'm out walking, I feel closer to God
Elaine visits Thurrock Thameside Nature Park every day if she can on her lunch break from work, to watch wildlife and unwind. As a Christian, nature makes Elaine feel connected to God and creation.
Wild places help us to connect with the world around us.
Discover your wild life with Essex Wildlife Trust.
--
From the peat bogs and forests storing carbon and the rivers which bring water to our homes, to the green places in our towns and cities that give people a chance to fall in love with nature – we believe that all our lives are better if they’re a bit wild.
My Wild Life is about people from all walks of life showing how nature is helping us all, everyday. Because the more people who are making nature part of their life, the bigger the voice for wildlife and wild places.
Add your story. Share why wildlife and wild places matter to you using #MyWildLife
Explore the My Wild Life campaign: mywildlife.org.uk
--
The Wildlife Trusts: Protecting Wildlife for the Future
We are working for an environment rich in wildlife for everyone. With more than 800,000 members, we are the largest UK voluntary organisation dedicated to conserving the full range of the UK’s habitats and species, whether they be in the countryside, in cities or at sea.
More than 150,000 of our members belong to our junior branch, Wildlife Watch.
There are 47 local Wildlife Trusts across the whole of the UK, the Isle of Man and Alderney.
We manage around 2,300 nature reserves covering more than 90,000 hectares; we stand up for wildlife; we inspire people about the natural world and we foster sustainable living.
Find out more:
Valleys Regional Park - CCW's Cwm Clydach National Nature Reserve
For more information on the Valleys Hidden gems, please visit thevalleys.co.uk
Just a stone's throw from the A465, or the 'Heads of the Valleys Road', lies the National Nature Reserve (NNR) of Cwm Clydach.
From the moment you park, near the remnants of the iron works towards the bottom of the reserve [between Gilwern and Brynmawr] the gentle sound of the river grabs you almost immediately.
The foliage, the sparkle of the sun through the canopy -- this is a relaxed world, one which was recently featured in the 'Top 50 Valleys Essentials' by the 'Rough Guide to Wales' author Mike Parker.
In the 18th and early 19th centuries, things couldn't have been more different. The cycle path that now runs through the heart of the reserve would have been a tramway and then later a steam rail track.
Cwm Clydach has changed remarkably since the 19th century. Further up the valley there was coal mining, and limestone mining. The ever present pounding of the Iron Mill would have echoed through the Valley giving the entire area a distinctly Orwellian feel -- thrumming with grimy, industrial energy.
Of course, the passage of time has changed things, and for the better. In the summer and autumn, the reserve echoes to a rare chorus of bird song, with green and spotted woodpecker, nuthatch, kestrel, sparrowhawk and tawny owls all vying for their place amidst the 400 year old beech trees that cling to the steep sided slopes of the valley.
Continuing along the river walk, the steady climb up the old rail path route begins to provide a real sense of perspective as you rise above the valley canopy, eventually offering a glimpse of the surrounding landscape.
An alternative route starts from a local housing estate, winding its way along the river and into the heart of the reserve. Drawn by the roaring waterfalls, boots are a good idea for this part of the journey as things can quickly get slippery underfoot as you continue to explore deeper underneath the canopy of trees.
A walk through Cwm Clydach grants you a rare escape from the hustle and bustle. There's a degree of magic at work here. A landscape that was. A landscape that is
Wakacje Snowdonia 2019: Llyn Gwynant, Llyn Llydaw, Llyn Nanttle Uchaf
National Museum Cardiff, Cardiff, South Wales, Wales, United Kingdom, Europe
National Museum Cardiff is a museum and art gallery in Cardiff, Wales. The museum is part of the wider network of Amgueddfa Cymru National Museum Wales. Entry is kept free by a grant from the Welsh Government. The National Museum of Wales was founded in 1907, when it inherited the collection of the Cardiff Museum, which shared the building of Cardiff Central Library. Construction of a new building in the civic complex of Cathays Park began in 1912, but owing to the First World War it did not open to the public until 1927. The architects were Arnold Dunbar Smith and Cecil Brewer, although the building as it now stands is a heavily truncated version of their design. The museum has collections of archaeology, botany, fine and applied art, geology and zoology. In 2011, with funding from the Clore Duffield Foundation, the former Glanely Gallery was transformed into the Clore Discovery Centre, which offers hands-on exploration of the museums 7.5 million items that are normally in storage, including insects, fossils and Bronze Age weapons. School groups, formal and informal groups can also be accommodated but should book in advance. The collection of Old Master paintings in Cardiff includes, among other notable works, The Virgin and Child between Saint Helena and St Francis by Amico Aspertini, The Poulterer's Shop by Frans Snyders and A Calm by Jan van de Cappelle. A collection of landscape paintings in the classical tradition includes works by Claude, Gaspard Dughet, Salvator Rosa and two works by Nicolas Poussin: The Funeral of Phocion and The Finding of Moses (the latter owned jointly by the Museum and the National Gallery, London). These works prefigure the career of the Welsh-born Richard Wilson, called the father of British landscape painting. In 1979 four cartoons for tapestries illustrating scenes from the Aeneid were bought as works by Peter Paul Rubens, but the attribution is now disputed. There is a gallery devoted to British patronage of the eighteenth century, in particular that of Sir Watkin Williams Wynn, who was nicknamed 'the Welsh Medici' for his lavish spending on the arts. Included is a portrait of Williams-Wynn in Rome with fellow Tourists by Pompeo Batoni, one of his second wife by Sir Joshua Reynolds and his chamber organ designed by Robert Adam. Other paintings of note from this period is a portrait of Viscountess Elizabeth Bulkeley of Beaumaris as the mythological character Hebe, by the 'sublime and terrible' George Romney, and Johann Zoffany's group portrait of Henry Knight, a Glamorgan landowner, with his children. The collection of French art assembled by Margaret and Gwendoline Davies, granddaughters of the wealthy industrialist David Davies bequeathed to the National Museum in the 1950s and 1960s, make Wales's National Gallery one of international standing. It includes the largest group of paintings by Honoré Daumier in the world and the most important by Jean-François Millet in Britain. Works by Claude Monet include San Giorgio Maggiore at Dusk and examples form his Rouen Cathedral and Water Lilies series. Post-impressionism is represented by Van Gogh's late work Rain at Auvers, and by Paul Cézanne's The François Zola Dam, the first painting by the artist to be displayed in a British public collection. The two most famous works in the Davies Sisters' collection are La Parisienne by Pierre-Auguste Renoir, exhibited in the First Impressionist Exhibition, and a version of Rodin's Kiss cast in bronze. The art gallery has works by all of the notable Welsh artists, including landscapes by Richard Wilson and the pioneering Thomas Jones. There is a considerable body of work by John Gibson, Queen Victoria's favourite sculptor, and major paintings by Augustus John and his sister Gwen John, including the former's famous image of Dylan Thomas. Ceri Richards is well represented. The artistic output of David Jones is well represented, but seldom on display owing to the fragile nature of his works on paper. Wales's most prominent contemporary painter, Sir Kyffin Williams (1918-2006), also features in the collection. The collection of 20th-century art includes works by sculptors Jacob Epstein and Eric Gill and painters including Stanley Spencer, the British Impressionist Wynford Dewhurst, L. S. Lowry and Oskar Kokoschka. Works by contemporary artists are on rotational display, including those by Lucian Freud, Francis Bacon, Frank Auerbach and Rachel Whiteread.
New Nature Fund grant helps restore National Park landscapes
An airlift operation to carry hundreds of tonnes of heather brash and crushed stone to the top of Waun Fach - the highest hill in the Black Mountains - to repair to a damaged peat bog and a popular walking route is almost finished. The airlift kick started the first phase of a unique collaboration between Brecon Beacons National Park Authority, Natural Resources Wales, the Glanusk Estate and the Black Mountains Graziers Association to improve the biodiversity on the Black Mountains made possible with £200,000 from the Welsh Government’s Nature Fund.
Earlier this year, Brecon Beacons National Park Authority was successfully awarded just over £200,000 from the Welsh Government’s Nature Fund to develop a continuous improvement programme to restore heathland, peat bogs and other habitats in the Black Mountains. Glanusk Estate, which owns a large area of the Black Mountains as well as Waun Fach, was also awarded nearly £20,000 from the Nature Fund to improve the state of nature in the area. The grants represent a significant portion of the Welsh Government’s Nature Fund – which is investing in innovative and collaborative projects across Wales to support practical action to improve areas of biodiversity while providing benefits to communities and local economies.
This month the first phase of the funding has been rolled out to fund the use of helicopters to deliver hundreds of tonnes of stone and heather brash to the affected areas on Waun Fach. For the next two weeks it is anticipated that the helicopters will make numerous airlifts to complete the work - which is being delivered with the co-operation of the Glanusk Estate and Black Mountains Graziers Association.
At 2660 feet above sea level, Waun Fach is an area where there is no vehicle access and is viewed as one of the most remote landscapes in the National Park. Over time, cumulative impact from walkers, as well as other factors, has contributed to the erosion of the walking route, with regular damage to the surrounding areas of peat bog. A specialist team made up of local contractors, National Park Authority wardens, graziers and volunteers will work in sub-zero temperatures to carefully create a footpath with a stable walking surface, which will lessen the impact of trampling in the unique SSSI (Site of Special Scientific Interest) and carefully preserve the peat bog. The eroding and exposed areas of peat will be blanketed in heather brash and the gullies will be blocked to stop further erosive damage. The aggregate has been specially selected on advice from Natural Resources Wales because of its durability and compatibility with the existing stone.
SNOWDONIA 2019
Snowdonia is a mountainous region in northwestern Wales and a national park of 823 square miles (2,130 km2) in area. It was the first to be designated of the three national parks in Wales, in 1951. It contains the highest peaks in the United Kingdom outside of Scotland.
video and edit by Lukasz Beaver Bobrowski
LLmovie 2019
UK National Park Ranger Suzy Hankin's Favorite Gear
UK National Park Ranger Suzy Hankin talks about his favorite pieces of gear.
Women's Terrebonne™ OutDry™ Extreme Shoe:
Women's Titan Ridge™ II Pant:
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Snowdonia - Making a Landscape Photography Connection
I travel to Snowdonia in North Wales to climb a mountain and connect with the area in this landscape photography vlog.
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This is my first dedicated photography trip to Snowdonia. I visited the area when I was a child but otherwise it is not an area that has ever drawn me in. It is a stunning landscape though. The Lake District is my photography home and is very different from Snowdonia. It is more rugged, craggy and brutal but no less impressive.
Following the disappointing shoot in Anglesey last week I wanted to make a solid connection to this landscape. Understanding an area and making an emotional connection to the area is important to me. It allows me to gain an insight and start to tell the story of the area through the landscapes I capture. Sometimes this happens and sometimes it doesn't. Being an emotional photographer has its upsides and it downsides. Often it is better to be more stoic and level headed to allow you to overcome the challenges presented to you. Whilst I perform like this in many areas of life my photography is something different. I am very passionate about it so it leads to a series of ups and downs. This can be draining but when you are riding high, visit somewhere stunning, get the right conditions and start shooting; the results can be spectacular.
For this outdoor photography trip the conditions did not quite present themselves as perfect. It was a great trip, I got some good shots and managed to scout out the area for future landscape photography shoots. My day also included an epic mountain walk aiming for the top of Y Garn. It was a hard climb up a portion of mountain that I later discovered was aptly named, The Devils Kitchen.
My video photography blogs are designed to entertain and document how I go about capturing my work. If it provides landscape photography tips and inspiration along the way then please share it with your friends so more people can benefit from the content. If you enjoyed this photography vlog I would really appreciate it if you subscribed to the channel so you can come along for the journey.
My camera - Canon 5D Mark IV. See the link above for all my photo gear.