The Trump Organization is the collective name for a group of approximately 500 business entities of which Donald Trump, the current U.S. President, is the sole or principal owner. Approximately 250 entities use the Trump name. Donald Trump's grandmother and father founded the organization in 1923 as E. Trump & Son, and it was led from 1971 to 2017 by Donald, who renamed the company around 1973. The Trump Organization, through its various constituent companies and partnerships, has or has had interests in real estate development, investing, brokerage, sales and marketing, and property management. Trump Organization entities own, operate, invest in, and develop residential real estate, hotels, resorts, residential towers, and golf courses in various countries. They also operate or have operated in construction, hospitality, casinos, entertainment, book and magazine publishing, broadcast media, model management, retail, financial services, food and beverages, business education, online travel, commercial and private aviation and beauty pageants. Trump Organization entities also own a New York television production company that produced the reality television franchise The Apprentice. Retail operations include or have included fashion apparel, jewelry and accessories, books, home furnishings, lighting products, bath textiles and accessories, bedding, home fragrance products, small leather goods, barware, steaks, chocolate bars, and bottled spring water.After September 2016, Trump Organization entities began to develop properties under the name Scion Hotels, which are lower-priced than other Trump Organization hotels and are marketed toward younger customers.Since both the financial statements of the Trump Organization's holdings and Donald Trump's personal tax returns are private, there exists a wide range of estimates of the Trump Organization's true value. On several occasions, Donald Trump has been accused of deliberately inflating the valuation of Trump Organization properties through aggressive lobbying of the media to bolster his perceived net worth. He has released little definitive financial documentation to the public to confirm his valuation claims.
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